New report highlights the impact of direct mail on ROI, the importance of data accuracy, knowing a target audience and maintaining consistent brand messaging.
Veloxy is designed for inside sales reps, field sales reps, sales managers and email marketers looking to optimize their selling processes and increase their productivity.
Account-based marketing platform cited for reducing campaign costs and assisting in effective direct account targeting.
The results of the 2020 B2B Marketing Data Report illustrate that data quality is a key driver of sales & marketing performance.
Most people now understand their data is being collected and used for business targeting, and as a result, they are starting to become more thoughtful about who they share data with.
While this Performance Gap has been around for years, Covid-19 has created fundamental changes in how we market.