Tactile marketing automation is proving itself as an effective campaign tool by helping marketers create personalized branded direct mail.
When marketing teams are armed with powerful collaboration tools, streamlined business success will naturally follow.
This helpful infographic from Campaign Monitor shows how email marketing continues its rise as a leading marketing campaign channel.
By automating personalized direct mail, PFL looks to help marketers enhance buyer experience and increase marketing campaign effectiveness.
Brian Finnerty of Demandbase explains the impact of an effective ABM strategy on B2B success in this interview with Demand Gen Report.
Developing a fast and reliable lead qualification strategy is critical to properly managing leads in a digital business environment.
The platform enhancements will help brands create decisions based on real-time data and insights.
The upgrades are designed to make it easier for brands to create tactile marketing experiences from one platform.
Since installing Marketo Engage to support their lead management, Televerde has seen campaign planning become up to four times as efficient.
VanillaSoft’s platform helped optimize The SALT Group’s call centers, cutting appointment costs in half and leading to 30% revenue growth each year over the last five years.