5 Tips To Making Digital Events Just As Effective As In Person
Keeping virtual audiences absorbed can be difficult, but marketers are finding ways to engage their customers using interactive content.
Case Studies
B2B Influencer Marketing Strategies Set To Grow In 2021
B2B influencer marketing has huge growth potential to help brands connect and form relationships in digital campaigns.
Revenue Marketers Are Leading The Buyer’s Journey In The Digitalized Landscape
Marketers are generating success by using creative digital tools to better support buyers throughout their journey.
Televerde Turns To Marketo For Enhanced Productivity and Lead Management
Since installing Marketo Engage to support their lead management, Televerde has seen campaign planning become up to four times as efficient.
How The SALT Group Cut Costs And Doubled Productivity With VanillaSoft’s Sales Engagement Platform
VanillaSoft’s platform helped optimize The SALT Group’s call centers, cutting appointment costs in half and leading to 30% revenue growth each year over the last five years.
6sense Develops Valuable Onboarding Videos To Accomplish Growth Goals
To promote its growing sales capabilities, 6sense invests in comprehensive and valuable training videos for new sales team members.
How Aircall Found Its ICP With Enhanced Conversion Rates And Cadence Management
By tracking conversion rates with a sales engagement platform, Aircall’s cross-functional teams are able to improve cadence management and better understand how to reach their ICP.
Intent Data: The Foundation Of Cloudera’s Target-Industry Engagement Growth
Years of intent data are helping Cloudera be a proactive in targeting accounts, rather than reactive. It’s helped them accomplish 50% target-industry engagement.
Intent Data Enables ARCOS To Break Into Emerging Markets
With the data they gather from Bombora, ARCOS is turning website traffic into lead conversions and sales pipeline.
Creating High-Converting Content Experiences That Drive Sales
There’s no doubt that capturing a buyer’s attention is harder than ever before, so once we have it, why not lock them into a bingeable experience where they can consume more content faster.