New research shows marketers who use direct mail see multichannel campaign performance boosted by almost 20%.
New research shows that customer service professionals are responding to modern challenges by thriving in digital channels.
According to new research, positive customer experiences are growing more important to business success.
New report highlights the impact of direct mail on ROI, the importance of data accuracy, knowing a target audience and maintaining consistent brand messaging.
The State of Service Report shows the impact of the pandemic on the customer service industry, and how industry professionals have maintained high-quality customer service amid social distancing.
Account-based marketing platform cited for reducing campaign costs and assisting in effective direct account targeting.
The results of the 2020 B2B Marketing Data Report illustrate that data quality is a key driver of sales & marketing performance.