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ZINFI Updates PRM Platform With Partner Onboarding Automation

The enhancements are designed to help marketers streamline their partner onboarding process by providing a series of steps and goals.

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Allbound Aims To Deepen Engagements By Automating Activity Recommendations

Evidence from Allbound shows that there is a direct correlation between quality partner engagements and overall channel success.

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Purechannels Opens North American Office To Better Support U.S. Market

Following record growth this past year, the channel sales and marketing specialist company decided to open its North American headquarters.

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Navori Labs Releases Customer Service AI Analytics Software Aquaji

The software is designed to to gather valuable data that can help businesses better understand and analyze their customers’ buying habits.

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Rollworks Releases Journey Stages Solution To Map Account Purchasing Progression

The new solution empowers marketing and sales teams with more comprehensive insights into their accounts purchasing journeys.

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Earn More Sales by Understanding Customer Segments

Segmenting B2B customers boils down to listening to them so you can understand their specific needs and problems. Here’s a good approach.

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How to Write So Systems Integrators Listen

Marketing to systems integrators involves writing and developing a voice they will listen to. Here’s a guide to gaining their attention.

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How to Market to Integrators by Marketing to End Users

Screen Innovations reaching customers by marketing to end users — customers request products from dealers & also find them on brand website.

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6 Tips for a Successful Remote Product Photoshoot

A remote product photoshoot is about carefully curating every shot and constantly communicating via email & video. Here’s how to do it right.

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What is M2I? And How to Use This Website

Senior web editor Adam Forziati introduces himself and explains how to use M2I: Marketing to Integrators.

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