Fourthwall, an all-in-one creator commerce solution, has announced it has acquired $17 million in new funding to help expand its product capabilities for empowering creators to launch their websites and eCommerce shops. The funding is led by a group of investors including Lightspeed Venture Partners, Initialized Capital, and Seven Seven Six.
“Creators have to keep up with a crazy amount of work. Not only do they need to regularly produce new content but they also have a community to engage with and bills to pay. It’s a struggle to manage, even for folks with big teams behind them,” said Will Baumann, Co-Founder and CEO, Fourthwall.
“Fourthwall is the first all-in-one creator business platform. We let creators build a homepage, open a shop and design products, offer membership benefits, accept donations, show off their latest content, and engage directly with their biggest fans. And they can do it all on their own fully custom-branded website, that is 100% owned by them – down to the data.”
Fouthwall’s all-in-one platform provides creators with the tools necessary to launch engaging websites and eCommerce stores. Creators can easily set up homepages and product lines with manageable, customizable templates and product lines.
With the new financial resources, Fourthwall will have the freedom to upgrade its suite of creator business solutions. The funding will continue to fuel Fourthwall’s dynamic growth that has seen the company increase its number of creators by 10x.
In addition to the new funding, the company has also announced it has hired YouTuber Phil DeFranco as its Chief Creator Office. DeFranco’s resume of experience highlights 15 years as a creator and more than six million subscribers.
“When I first joined Fourthwall, thanks to their amazing team and next level tech, I immediately increased my merchandise revenue tenfold, started getting compliments rather than complaints about customer service, and the quality surpassed what people have come to expect when supporting their favorite creators,” said DeFranco.
“Fourthwall is a no-brainer for creators big and small and we are building solutions that will offer creators’ super fans the best experience possible.”