Research

Integrators’ Wish List for a Co-Op Marketing Agreement

Integrators told us what they think is most important when they enter into a cooperative marketing campaign with a manufacturer.

June 17, 2021 , Adam Forziati

We've said before that the ultimate goal of any B2B co-op marketing campaign should be to create a program that works for both channel partners. Our guide to getting started with cooperative marketing provides some high-level insights into the why's and how's -- but what about the who's and what's?

Sign up as a FREE member to gain access to our online seminars, webinars, custom market research reports, downloads, and other insights into tech marketing!

( Already a member? Login now.)

First Name *

Last Name *

Email Address *

Password *

Phone Number *

Country *

State *

About Your Organization

Company Name *

Job Role *

Career Level *

Industry *

Number of Employees *

Company Revenue *

By giving us your email you understand that you may receive commercial email communications from EmeraldX and that the information you provided will be shared with our sponsors, who may communicate directly with you. Privacy Policy. Terms of Use.